| InfoMentis helps clients to more effectively manage customer retention in order to drive revenue and create profit. Using blended learning techniques, we show clients how to grow this strategic line of business by 3-5% annually despite the rising trend for customers to let maintenance agreements lapse in the interest of cutting costs. Our programs focus on shifting our clients' perspective from selling maintenance contracts to cementing long-term relationships by helping them articulate the real business value of their services to their customers' operations.
Through ongoing feedback, InfoMentis shows clients how to continuously review and refine their customer retentions strategies and execution tactics to fully exploit the long-term potential of this strategic revenue stream.
InfoMentis Guides Clients in Successful Customer Retention Strategies:
- Positioning maintenance early in the sales cycle
- Mastering a strong position during initial maintenance negotiations and at renewal time
- Developing and communication compelling customer-centric reasons for maintenance contracts
- Helping customers understand the business value they receive from maintenance
- Regularly assessing maintenance offerings to ensure they continue to address customer needs
- Analyzing industry standards to ensure competitive pricing, packaging and delivery of maintenance services
- Shortening the collection cycle for outstanding maintenance accounts receivable
- Reducing maintenance backlog to enhance customer satisfaction and loyalty
Performance Blueprint
The InfoMentis provides clients with a Performance Blueprint that illustrates the typical strategy and execution tactics used by successful customer retention organizations. Using this blueprint, we assess and compare a client's customer practices to industry best practices, which help us jointly identify areas for improvement.
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